MAP SERVICES     Geomarketing  ČESKY | ENGLISH Print
  Geomarketing
Who can use this service?
    • those who need to organize, analyze, compare and present their sales data
    • professionals analyzing spatial connections in market data (which can be very difficult using tables and charts)
    • those interested in forecasting business events as well as development planning

The most frequent applications
  • mapping of selected phenomena using different types of charts
  • comparing sales proportions of a product within each region
  • visualization of various parameters development (such as business turnover, purchase frequency, etc.)
  • search for potential retail customers/regions
  • salespersons' efficiency monitoring (e.g. by comparing their movement to sales volume in individual stores/regions)

What will you gain?
  • overall quality improvement of sales and marketing
  • salespersons' efficiency visualization
  • identification of regions with the largest/smallest number of potential customers
  • fast overview of sales volumes in different regions

Do you want to learn more about our IMS offer? Contact our Business and Marketing Department via e-mail or call us at +420 495 511 111.



Practical examples of various IMS applications in geomarketing process:
    Client: Business and/or manufacturing company
    • Task: Find out the regions with the largest number of potential customers.
    • Asset: Statistical and other relevant data from internal information system can be used easily, overall improvement of sales and marketing process.

Check out our references website!